People regret buying Amazon smart displays after being bombarded with ads
Expectations vs. Business Model
- Many argue ads are the obvious outcome of cheap, cloud‑tied “smart” hardware; others counter that average buyers reasonably expect appliances, not ad platforms.
- Frustration at “bait-and-switch”: devices launch relatively clean, then gain intrusive ads post-purchase. Some call for refunds or legal remedies when functionality changes.
- Debate over personal responsibility vs. systemic change: shaming buyers vs. regulating loss-leader surveillance models.
Privacy, Data, and Targeting
- Concern about always‑on mics/cameras; question whether devices “listen” to target ads. Counterpoint: Amazon has ample retail/media data without active monitoring.
- Targeting quality criticized (ads for already purchased items, irrelevant categories). “Full‑volume” and auto-opening storefront ads on Fire/Show devices seen as egregious.
User Control, Ownership, and Lock‑In
- Complaints that devices serve manufacturers, not users; opt‑out often requires paying to remove ads (“Special Offers”) and still leaves promos.
- Calls to legalize/encourage circumvention, right to repair, unlocking secure boot; others warn against scrapping related legal safe harbors wholesale.
- Proposal to mandate upfront ad disclosure; critics say scope is too narrow vs. broader telemetry/account lock-in issues.
Regulation vs. Markets
- GDPR seen as limited: helps with data rights, not ads. Broader consumer protections and stronger warranties suggested.
- Advocacy for voting/lobbying over expecting consumers to “choose better,” given sophisticated marketing and constrained choices.
Workarounds and Alternatives
- Strategies: never connect TVs to the Internet; use external boxes (Apple TV favored); block Wi‑Fi; jailbreak/install alternative readers (KOReader); switch to Kobo/PocketBook; Home Assistant for smart home; self-host photo apps.
- Mixed reports on “dumb TV” viability; some recommend commercial signage displays, others cite cost; claim that some TVs might connect via other networks is unclear.
Developer Experience and Platform Strategy
- Reports of poor Alexa developer tooling; perception that Amazon missed the “AI” moment and tightened walls instead of enabling third‑party ecosystems.
Broader Enshittification
- Ads proliferate across devices, apps, and streaming (including shifts in Prime Video); some see leadership principles eclipsed by short-term revenue metrics.
- Users describe ditching Echo/Show devices and broader retreat from “smart” products due to ads, tracking, and declining UX.