Apple's risky bet on CarPlay

Apple’s push to deepen CarPlay’s integration into vehicle systems highlights a growing power struggle between tech platforms and automakers over who controls the in-car experience. Many drivers now see basic CarPlay/Android Auto as essential for navigation and media, given how poor and short‑lived most built‑in infotainment systems are, but they are wary of Apple extending into critical displays and controls. Carmakers, meanwhile, want to own the software layer to differentiate their brands and sell subscriptions, even as critics argue this leads to surveillance, lock‑in, and fragile, overcomplicated “smart” dashboards.

CarPlay as a Purchase Criterion

  • Many commenters say CarPlay/Android Auto is now a hard requirement for new cars; some refuse to consider GM’s upcoming EVs without it.
  • Others are fine with “dumb” cars plus Bluetooth or a phone mount, seeing built‑in systems as unnecessary complexity.
  • Claims like “only 21% would buy a car without CarPlay” are widely doubted as biased or non‑representative.

CarPlay 2: Deeper Integration and Risks

  • Current CarPlay (“v1”) is widely liked as a phone-driven, infotainment-only layer.
  • The proposed “CarPlay 2” that takes over clusters and climate controls worries many:
    • Safety concerns about tying critical displays to a phone.
    • Fear of lock‑in and Apple controlling more of the car experience.
  • Others see it as inevitable differentiation: EV drivetrains are converging, so UI and interior become brand identity.

Automakers, Control, and Monetization

  • Strong theme: automakers want control to sell subscriptions (connectivity, maps, seat heaters, driver aids) and harvest data. CarPlay/AA undercut this.
  • Some argue automakers are right to fear parasitic “big tech” owning the customer interface; others see that fear as self‑serving given poor OEM software.
  • Several predict a coming era where phone integration itself becomes a paid subscription.

UX: Buttons vs Screens, Safety, and Obsolescence

  • Many hate touch‑only dashboards; knobs and fixed buttons are seen as safer and more durable.
  • Some rentals and recent cars are described as UI “hellscapes” until CarPlay/AA is connected.
  • Strong concern about infotainment aging out before the car; phone‑projection is praised because it upgrades with the phone.
  • Others want cars as standalone networked devices, not “dongles” for phones, but fear OEMs will abandon updates or add ads.

Android Auto / Automotive and Tesla

  • Confusion is common between Android Auto (phone projection) and Android Automotive (in-car OS).
  • Android Automotive is often smoother than OEM stacks, but app availability and CarPlay support vary.
  • Tesla’s integrated system gets high marks from some, but lack of CarPlay/AA and limited app ecosystem are major negatives for others.

Privacy and Data

  • Several commenters want minimal connectivity, citing reports of car telemetry sold to data brokers and insurers.
  • Others argue strong privacy law, not rejection of connectivity, is the right systemic fix.